Your ads work better with Ranked News

Ranked News is a premier media powerhouse dedicated exclusively to inspiring and engaging more than 1 million outdoor sports enthusiasts across the United States.

Built on a strong digital foundation, Ranked News spans the full outdoor lifestyle—from big-game adventure hunting and backyard bass fishing to elite competitive shooting events. Our audience trusts our editorial expertise and multi-platform delivery to provide engaging, informative, and highly relevant content.

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Why Ranked News?

The numbers don't lie

Ranked News ads engage at the right moment, making them more memorable than other platforms. Companies saw an average of $1M in pipeline revenue and 10x ROI after campigns with us. 1

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Your Ticket to Precision Performance

Ranked News connects you with valuable audiences you may be missing elsewhere.

Metrics Report

Ranked News empowers partners with advanced analytics to enhance email marketing through machine learning insights, improving engagement and campaign optimization. Available for eligible accounts with certain limits.

Reach More individuals

Reach more Second Amendment (2A) leads and individuals by leveraging insights into their interests, engagement, and behaviors helping you expand your audience and drive stronger sales.

Expand your reach

Ranked News connects you with valuable audiences you may be missing elsewhere.

82%

of our partners receive at least one sale per campaign.1

79%

of our subscriber base engages with every campaign. 2

98%

HTML delivery rate.2

6%

monthly growth rate. 2

1. GWI Time Spent Survey, Q1 2026, Global, 2. The Trade Desk global omni channel campaigns, Oct 2024 - Mar 2025, Ranked News internal data, 2026, Mercury Analytics, US Febuary 2026

Your Ticket to Precision Performance

Ranked News connects you with valuable audiences you may be missing elsewhere.

Think about the perfect shot—the preparation, the focus, the execution. Everything aligns, and the result speaks for itself. That’s the level of performance we deliver for our partners—helping brands connect with gun owners, outdoor enthusiasts, and Second Amendment supporters in ways that truly hit the mark.Here are three ways to lock in that performance:

1. Dial in Your Sights.

Leverage our first-party insights and advanced targeting to connect with firearm owners, hunters, competitive shooters, and 2A advocates at the moments that matter most. From demographic and interest-based targeting to contextual alignment with hunting seasons, shooting sports, and pro-Second Amendment content—we put your message directly in the line of sight.

2. Build a Well-Rounded Loadout.

Don’t rely on a single channel. Reach your audience across digital, video, display, and content integrations to stay top-of-mind whether they’re at the range, in the field, or researching their next gear purchase. Integrated, multi-channel campaigns consistently drive stronger engagement and higher conversion performance.

3. Craft a Campaign That Hits the Target.

Precision matters. Strong creative is the difference between a missed opportunity and a direct hit. Showcase your firearms, gear, or outdoor products with compelling visuals, trusted voices, and authentic storytelling that resonates with the 2A community. When the message is right, performance follows.

Glance at our audience

Captivate new audiences with engaging ad formats that help deliver on your business goals.

78%

Purchased a firearm in last 6 months

$150,972

Average Household Income

93%

Own a Firearm

1.1m+ monthly

Active Total Audience

68%

College Educated

Age Range

18-65

48%

Average Email Open Rate

$1.76 Billion

Annual Firearms Market Spending

15%

Military or Law Enforcement Affiliation

Get in touch with sales.

Tell us a little about your business so we can connect you with the right team.

Ready to talk now? Send us a message.
partnerships@rankednews.org

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Talk to our ads expert: partnerships@rankednews.org.